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The Buzz : Heroes Vs. 24 - The Numbers |
| Posted by HeroesFan on 2007/1/23 15:40:00 (2566 reads) |
 The day after a new episode is always a busy day in terms of Heroes related news and updates. There is the new graphic novel, episode screen caps, next week's promo, random news, forum discussions and of course ratings. As you can see by viewing past news updates regarding Heroes ratings, the show has always delivered the goods when it comes to viewership. Of course, until now there wasn't really any big time competition.
Last night marked the true test of Heroes when it went up against the Fox hit 24. Here is some info on last night's numbers.
Quote:
"Heroes" slid a bit in the ratings to earn an 8.5 rating/12 share according to Nielsen Media Research's Fast National numbers. However, "24" only did slightly better, hitting the 8.6/12 mark.
While "24" may have been a winner in terms of ratings, it was "Heroes" who actually pulled in the better audience, Zap2it reported, with a few more viewers. The show also was tops in a key demographic, the 18 to 49s, to lead the night, with Fox finishing a distant third.
At first glance, the numbers aren't bad at all and when you really think about Heroes viewership, the numbers don't mean a thing. I know people who are die hard 24 fans that also love Heroes. They feel more attached to 24 because they have watched it for so long, so they Tivo Heroes. Are those numbers included in the ratings? More importantly, NBC offers free streaming of the latest episode of Heroes from its website. Are those numbers included in the ratings? Heroes is also available for download via iTunes. Are those numbers calculated into the ratings? While it is obvious I disagree with the current rating system and I feel that all methods of viewing by all viewers (not just a tiny percentage) should be taken into account, the fact still remains: it was "Heroes" who actually pulled in the better audience, with a few more viewers. |
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| WingsStef |
Posted: 2007/1/23 16:08 Updated: 2007/1/23 16:09 |
Moderator   Joined: 2006/11/21 From: Michigan, USA Posts: 4076 |
 Re: Heroes Vs. 24 - The Numbers I know. The rating system is very flawed. I mean, I don't have a box. Do you? (rhetorical if you do, I know you have to keep it hush hush if you do, lol) We all watched last night, or at least recorded it.
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| Leob |
Posted: 2007/1/23 16:34 Updated: 2007/1/23 16:34 |
Moderator  Joined: 2006/10/11 From: Over here Posts: 2719 |
Re: Heroes Vs. 24 - The Numbers well they did get the top 18's to 49's slot.
I think they are working on the rating system to add Tivo's and stuff.
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| Hero |
Posted: 2007/1/23 20:08 Updated: 2007/1/23 20:14 |
Herologist   Joined: 2006/7/28 From: Posts: 1069 |
Heroes Vs. 24 - The Numbers from nbcumv The nbcumv press release can be found here (excerpt):Quote: UPDATE: 'HEROES' MAKES A VICTORIOUS RETURN TO THE MONDAY SCHEDULE
Published: January 23, 2007
THE #1 NEW SERIES OF THE SEASON DELIVERS THE NIGHT'S TOP RATING IN 18-49, IS #1 IN ITS HOTLY CONTESTED HOUR IN NEARLY ALL KEY DEMOS AND TOTAL VIEWERS
BURBANK, Calif. – January 23, 2006 – Paced by the powerful mid-season return of television's #1 new series, "HEROES," NBC won Monday night in adults 18-49 for the 14th time this season, according to updated "fast affiliate-based" "live plus same day" viewing figures from Nielsen Media Research.
Last night from 9-10:01 p.m. ET, "HEROES" (6.6 rating, 15 share in 18-49, 14.9 million viewers overall) ranked #1 in primetime's key demographic of adults 18-49, as well as in adults, men and women 18-34, men and women 18-49, adults and women 25-54 and total viewers against tough competition that included Fox's "24," CBS' first-run comedies and ABC's "Supernanny."
"HEROES" was the #1 program on television Monday night in adults 18-49, and is the #1 new series of the 2006-07 season in adults 18-49, total viewers and other key measures.
The "HEROES" victory over "24" in adults 18-49 marks the first time a regular-program competitor has topped an original episode of "24" in this time period since May 16, 2005 (the night of the "Everybody Loves Raymond" finale). The "HEROES" margin of victory for the hour was 22 percent in 18-49 (with a 6.6 rating vs. a 5.4 for "24"). "HEROES" improved the hour by 78 percent versus NBC's 18-49 rating in this time period on the same night last year.
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Updated 18-49 averages for Monday night are: NBC, 5.0/12; Fox, 4.8/11; CBS, 4.6/11; ABC, 3.2/8; CW, 1.1/3. In overall total viewers, January 22 updated results are: CBS, 14.1 million; NBC, 13.3 million; Fox, 12.2 million; ABC, 7.7 million; CW, 2.5 million
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Note that all national ratings are "live plus same day" unless otherwise indicated. Metered-market household ratings are live only.
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Media Contact:
Tom Bierbaum, (814) 452-2091
tom.bierbaum@nbcuni.com
Jeff De Rome, 973/744-2160
jeff.derome@nbcuni.com Did you notice that it was the 14th time NBC won on Monday night with HEROES? So even the "encore presentations" or reruns of HEROES bring viewers to nbc! |
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| WingsStef |
Posted: 2007/1/23 23:02 Updated: 2007/1/23 23:02 |
Moderator Joined: 2006/11/21 From: Michigan, USA Posts: 4076 |
Re: Heroes Vs. 24 - The Numbers from nbcumv Well, those that came and watched on Jan 1 were awarded with a boat load of sneak peaks. So it was a great idea  |
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| suomi_112000 |
Posted: 2007/1/25 15:07 Updated: 2007/1/25 15:07 |
Sidekick In Training   Joined: 2007/1/25 From: Posts: 1 |
Re: Heroes Vs. 24 - The Numbers Don't forget that Heroes is also occasionally rebroadcast on SciFi. People who want to watch 24 basically have to watch it then. There are other options for Heroes fans, so I'm afraid that might hurt them when people who want to see 24 and Heroes watch 24 and then catch Heroes online or on SciFi. Luckily I have 2 TiVos so I'm set (plus I'm three seasons behind on 24 so I'm just archiving these for now.)
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